Hello 👋! My name is Alexey Kartashev and I am results-driven CIO/CPO with over ten years of leadership in IT transformation and Product Development. Feel free to contact me at [email protected]

Visionary technology and product leader with extensive experience driving fintech innovation, IT transformation, and digital product excellence. Proven ability to establish aligned cross-functional teams, integrate advanced technologies, and deliver customer-focused solutions that enhance user experience and business outcomes. Expertise in agile methodologies, product strategy, and scalable IT systems to achieve operational efficiency and competitive advantage.Key achievements include reducing time-to-market by 35%, boosting product reliability by 50%, cutting cloud infrastructure costs by 40% and doubled the success of new product launches. Skilled in cultivating strategic partnerships, optimizing workflows, and driving business growth through data-driven decision-making.

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Experience

Chief Information Officer, Libertex Group

Dec 2019 - Present

Led Information Technology division in deep collaboration with Product and other operation departments. Introduced IT-delivery related metrics & KPIs. Advised senior leadership on using agile methodology to improve workflows and drive competitive advantage.

• Introduced value stream-aligned cross-functional teams and doubled of the efficiency of work of the teams.
• Reduced time-to-market by 35% for product-related changes and features delivery.
• Introduced deliverables-related metrics for IT Delivery for making a decision of usage of resources and solving bottlenecks.
• Boosted product reliability by ~50% by implementing robust quality assurance protocols.
• Achieved 40% decrease in expenses for cloud-based infrastructure.
• Led a cybersecurity initiative securing data & operations for 300k+ customers and 800+ employees.

Senior Product Manager / Head of Product, Libertex Group

Jul 2017 - Dec 2019 · 1 yr 6 mos

Built from the scratch Product Development Division to improve app usability and design, enhancing user experience. Used data analytics to guide product roadmaps, optimise resources, deliver updates efficiently to meet customer needs and ensure market fit.

• Governed customer-centric product development, enhancing user engagement and satisfaction through structured validation methods.
• Increased conversion rate to first order by 40% through targeted customer engagement strategies proven by A/B testing as one of the optimisation practice.
• Engineered robust processes and frameworks to streamline customer development initiatives, supporting consistent execution and integration of both qualitative and quantitative research methods.
• Developed and delivered internal training on customer feedback analysis, empowering teams with skills to understand and respond to user needs.
• Improved main conversions by 30% through focusing the company on performance improvements of the application.

Head of Growth, Libertex Group

Sep 2015 - Jul 2017 · 1 yr 11 mos

Create a Growth Team as an independent team with direct reporting to the CEO. Orchestrated international market entry strategies, focusing on localisation to ensure product relevance and competitive positioning. Analysed market trends and developed entry market plans, identifying innovation opportunities and crafting approaches to enter competitive markets with minimised risks.

• Established the Growth Team, structuring its objectives by implementing OKRs framework, fostering organisational alignment and targeted business expansion.
• Enhanced user engagement on the platform by 25% by integrating new communication channels, including push notifications and extensive email campaigns.
• Implemented sales and marketing automation tools, enhancing operational efficiency and integrating advanced customer communication channels like push notifications, emails and inbox solution.
• Introduced the Design Sprint framework, standardising rapid prototyping and customer feedback methods to accelerate product development and market fit.

Digital Media Manager, Libertex Group

Jan 2014 - Sep 2015 · 1 yr 9 mos

Led marketing and IT teams to speed up digital project delivery through seamless collaboration. Designed training programs on advanced digital marketing tools, boosting team skills and analytics.

• Spearheaded the integration of the Tag Management Platform, including development of Data Layer convention mechanism, improved speed of implementation of new tracking and data pipelines by 5 times.
• Enhanced digital strategy execution by embedding A/B testing and implementing systematic audits, significantly reducing landing page errors and increasing campaign consistency.
• Boosted conversion rate from visit to registration by 20% by identifying and eliminating user errors and misconceptions, adoption of the Lead Capture Tool and other tools.

Technical Analyst, Libertex Group

Jul 2011 - Dec 2013 · 2 yrs 6 mos

Spearheaded the development of the Trading Platform, focusing on both user experience and functional design elements.

• Created first version of UI/UX for proprietary Trading Platform and led the launch of it in one year.
• Streamlined the requirements gathering process by integrating prototypes and sketches, significantly reducing approval times and minimizing revisions during product development.

Front-End Developer, Libertex Group

Feb 2010 - Jul 2011 · 1 yr 6 mos

Established first front-end team across the organization. Developed coding guidelines and established testing protocols, standardising development processes and minimising deployment errors to maintain site stability.

• Redesigned the company’s main website, improving user experience and performance, and ensuring responsiveness across all devices.
• Improved site load times by 70% resulting from transitioning from YUI to jQuery and optimizing client-side.

Co-Founder, Self-employed, WebDesign Studio, Freelance

Jan 2005 - Jan 2009 · 4 yrs 1 mos

Education

Bachelor of Engineering of Information Technologies & Systems, MB University Belgrade
2019 - 2023

Master Of Computer Science (complexes, systems and networks), Altai State University
2004 - 2009